Multidimensional Personalized Pricing and Market Competition

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主讲人	Zenan Wu	简介	<p>We analyze an oligopoly market in which consumers differ in both their brand-dependent preferences (loyalty) and brand-independent preference (choosiness). Firms produce horizontally differentiated products. Firms may offer personalized price to consumers based on their loyalty and/or choosiness, depending on the regulator&rsquo;s policy. We show that either fully personalized pricing---more specifically, price discrimination based on all of consumers&rsquo; information---or unidimensional price discrimination---i.e., personalized pricing based on consumers&rsquo; loyalty---may generate the maximum consumer welfare. In contrast, personalized pricing based on consumers&rsquo; choosiness always generates the most profits to firms in the equilibrium.</p>
时间	2023-11-16 (Thursday) 16:40-18:00	地点	Room D136, Economics Building
讲座语言	English	主办单位	厦门大学经济学院、王亚南经济研究院、邹至庄经济研究院
承办单位		类型	系列讲座
联系人信息		主持人	Menghan Xu
专题网站		专题
主讲人简介	<p>Zenan Wu is an associate professor at Peking University. His research focuses on the field of applied microeconomic theory; specifically, contest theory, insurance markets, industrial organization, and behavioral economics. His research has been published in journals, including Theoretical Economics, Journal of Economic Theory, RAND Journal of Economics, American Economic Journal: Microeconomics, Games and Economic Behavior, and Journal of Environmental Economics and Management. He received the Bachelor&rsquo;s degree in Economics from Tsinghua University and Ph.D. in Economics from University of Pennsylvania.</p>	期数	高级经济学系列讲座2023年秋季学期第六讲（总468讲）

系列讲座