Resilience Through Silence? Men’s Strategic Rhetoric Hedging Against National Sentiment Amid Geopolitical Tension
| 主讲人 |
Xiaocong Tian（田晓聪） |
简介 |
<p>Multinational enterprises and their subsidiaries operate in complex, turbulent environments under geopolitical tension. While prior research has focused on how MNE rhetoric secures legitimacy, less is known about its defensive role in avoiding illegitimacy, especially under nationalist pressures. We examine how host-country nationalist sentiment and its temporal dynamics shape subsidiaries’ CSR rhetoric. Using Sina Weibo comments and posts from 122 foreign subsidiary accounts, analyzed with advanced machine learning techniques, we find that nationalist sentiment has positive influence on CSR rhetoric, while sentiment inertia and volatility exert negative and positive effects on CSR rhetoric, respectively. Our study highlights CSR rhetoric as a mechanism for mitigating illegitimacy, offering insights for managing corporate communication in politically sensitive contexts.</p> |
| 时间 |
2025-10-28 (Tuesday) 16:40-18:00 |
地点 |
Room N302, Economics Building |
| 讲座语言 |
English |
主办单位 |
厦门大学经济学院、王亚南经济研究院、邹至庄经济研究院 |
| 承办单位 |
厦门大学经济学院、王亚南经济研究院、邹至庄经济研究院 |
类型 |
系列讲座 |
| 联系人信息 |
林老师，电话2180723，邮箱yurenlin@xmu.edu.cn |
主持人 |
Dongxu Li |
| 专题网站 |
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专题 |
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| 主讲人简介 |
<p>Xiaocong Tian, Associate Professor at the School of Management, Shandong University. Her current research focuses on international political relations, rhetorical strategies, and corporate governance in the context of emerging markets. Her studies have appeared in leading academic journals, including Academy of Management Journal, Journal of International Business Studies, Journal of Management, Journal of World Business, and International Business Review.</p> |
期数 |
高级金融经济学系列讲座2025年秋季学期第三讲（总122讲） |
